Strengths
Scripts strengths have to be that it is definitely different. It has everything a normal bar would have and it would also provide people with a great place to go. It really caters to the people in the film industry but it would also cater to many people all round in Las Vegas.
Weaknesses
Our Weakness would probably be that we would charge a cover fee. Not many people these days like having to pay cover. However, that could also be looked as a strength. As more and more people like what we provide, the more and more people would just want to come and not care what the price of admission is.
Opportunities
There are different Opportunities that we have as a bar catering to people in the film industry. Its a place where they can go. I know many people who would like to showcase their work but have nowhere to do it and have to wait for a film festival that is a long way in the year and don't have enough people to expose and show it to. Our bar would fulfill that need.
Threats
Obviously the other bars are threats. They are all different. My surrounding bars I'm competing with already have reputations for having a great bar and great people coming in. The only real threat I have is making sure people keep coming in to give us a chance. We don't provide coupons and we charge for admission. People don't really like coupons thrown at their face anyways so we won't force it, however, people would like to see what's new so that would hopefully give us a shot.
"Strengths include internal capabilities, resources, positive situational factors that may help the company to serve its customers and achieve its objectives." Pg 55
"Opportunities are favorable factors or trends in the external
environment that the company may be able to exploit to its advantage." Pg 55
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